Description:High-Performance Interactive Marketing distils Chris Ryan's two-plus decades of making practical use of marketing technology. The book gives you both the high-level, big-picture strategy with chapters on: --Disintermediation and the Changing Role of Marketing and Sales --Bridging the Gap between Marketing and Sales --The Impact of Infomediaries and Portals --The New Communications Model --E-Branding and Positioning as well as chapters on the day-to-day tactical tools: --Creating and implementing Successful Web Events --Heuristic Marketing Techniques --Using Marketing Automation --Tactics for Interactive Television and, of course, much more. In brief: High-Performance Interactive Marketing that will help you market and sell more product and build stronger customer relationships more effectively and efficiently.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with High-Performance Interactive Marketing. To get started finding High-Performance Interactive Marketing, you are right to find our website which has a comprehensive collection of manuals listed. Our library is the biggest of these that have literally hundreds of thousands of different products represented.
Description: High-Performance Interactive Marketing distils Chris Ryan's two-plus decades of making practical use of marketing technology. The book gives you both the high-level, big-picture strategy with chapters on: --Disintermediation and the Changing Role of Marketing and Sales --Bridging the Gap between Marketing and Sales --The Impact of Infomediaries and Portals --The New Communications Model --E-Branding and Positioning as well as chapters on the day-to-day tactical tools: --Creating and implementing Successful Web Events --Heuristic Marketing Techniques --Using Marketing Automation --Tactics for Interactive Television and, of course, much more. In brief: High-Performance Interactive Marketing that will help you market and sell more product and build stronger customer relationships more effectively and efficiently.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with High-Performance Interactive Marketing. To get started finding High-Performance Interactive Marketing, you are right to find our website which has a comprehensive collection of manuals listed. Our library is the biggest of these that have literally hundreds of thousands of different products represented.