Read Anywhere and on Any Device!

Special Offer | $0.00

Join Today And Start a 30-Day Free Trial and Get Exclusive Member Benefits to Access Millions Books for Free!

Create Free Account

Quick and Easy Sign Up!

It takes less then 1 minute to sign up, then you can enjoy Unlimited eBooks.

Sign Up Browse

Read Anywhere and on Any Device!

  • Download on iOS
  • Download on Android
  • Download on iOS

Business Untethered: Smartphone and the Revival of Mobile Commerce (Smartphone Primers)

Majeed Ahmad
4.9/5 (14727 ratings)
Read Now Download Now ⏭ listen AudioBook
Description:This is a book about mobile being the medium for commerce in the era of the smartphone. Mobile commerce, or m-commerce for short, is the digital sales channel of the future that embodies the adoption of next-generation mobile shopping, payment, and ad infrastructures. The m-commerce landscape is rapidly evolving, with many different players, technologies, and alliances all fighting to assert their relevance and control among the consumers and the merchants. The magnitude of the change—and the disruption—caused by mobile commerce will greatly impact banks, retailers, credit card companies, advertisers, wireless operators and manufacturers, among others and will be felt across the globe. Business Untethered is a must-read for managers tasked with formulating a mobile commerce strategy for their businesses. Business Untethered is a book written to educate and inform managers in the retail, finance, banking, IT, and wireless industries. The book provides a detailed treatment of the basic building blocks like location services, mobile payments, and wireless ads. It chronicles the profile of the major players as well as opportunities which are plenty in the mobile commerce realm. There a many hurdles, too, and the book offers a thorough review of these stumbling blocks. Business Untethered is a groundbreaking book that delves in the past, in the present, and in the future of mobile commerce to find all the pertinent answers. Will mobile commerce reach mainstream? What’s next for location services? How the boundaries are blurring between technologies and products as diverse as SMS, GPS, NFC, wireless web, social networks, mobile advertising, and more? Are mobile payments for real? Will wireless ads shape into a multi-billion dollar segment? What are the viable business and revenue models for mobile commerce? How to overcome the primary barriers to adoption? Find answers to all these crucial questions in Business Untethered.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with Business Untethered: Smartphone and the Revival of Mobile Commerce (Smartphone Primers). To get started finding Business Untethered: Smartphone and the Revival of Mobile Commerce (Smartphone Primers), you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.
Pages
158
Format
PDF, EPUB & Kindle Edition
Publisher
Majeed Ahmad Kamran
Release
2012
ISBN

Business Untethered: Smartphone and the Revival of Mobile Commerce (Smartphone Primers)

Majeed Ahmad
4.4/5 (1290744 ratings)
Read Now Download now ⏭ listen AudioBook
Description: This is a book about mobile being the medium for commerce in the era of the smartphone. Mobile commerce, or m-commerce for short, is the digital sales channel of the future that embodies the adoption of next-generation mobile shopping, payment, and ad infrastructures. The m-commerce landscape is rapidly evolving, with many different players, technologies, and alliances all fighting to assert their relevance and control among the consumers and the merchants. The magnitude of the change—and the disruption—caused by mobile commerce will greatly impact banks, retailers, credit card companies, advertisers, wireless operators and manufacturers, among others and will be felt across the globe. Business Untethered is a must-read for managers tasked with formulating a mobile commerce strategy for their businesses. Business Untethered is a book written to educate and inform managers in the retail, finance, banking, IT, and wireless industries. The book provides a detailed treatment of the basic building blocks like location services, mobile payments, and wireless ads. It chronicles the profile of the major players as well as opportunities which are plenty in the mobile commerce realm. There a many hurdles, too, and the book offers a thorough review of these stumbling blocks. Business Untethered is a groundbreaking book that delves in the past, in the present, and in the future of mobile commerce to find all the pertinent answers. Will mobile commerce reach mainstream? What’s next for location services? How the boundaries are blurring between technologies and products as diverse as SMS, GPS, NFC, wireless web, social networks, mobile advertising, and more? Are mobile payments for real? Will wireless ads shape into a multi-billion dollar segment? What are the viable business and revenue models for mobile commerce? How to overcome the primary barriers to adoption? Find answers to all these crucial questions in Business Untethered.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with Business Untethered: Smartphone and the Revival of Mobile Commerce (Smartphone Primers). To get started finding Business Untethered: Smartphone and the Revival of Mobile Commerce (Smartphone Primers), you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.
Pages
158
Format
PDF, EPUB & Kindle Edition
Publisher
Majeed Ahmad Kamran
Release
2012
ISBN

More Books

Nokia's Smartphone Problem: The End of an Icon? (Smartphone Chronicle)

Nokia's Smartphone Problem: The End of an Icon? (Smartphone Chronicle)

4.4/5 (1,282,506 ratings)

Smartphone: Mobile Revolution at the Crossroads of Communications, Computing and Consumer Electronics

Smartphone: Mobile Revolution at the Crossroads of Communications, Computing and Consumer Electronics

4.2/5 (4,466 ratings)

Age of Mobile Data: The Wireless Journey to All Data 4G Networks (Smartphone Chronicle)

Age of Mobile Data: The Wireless Journey to All Data 4G Networks (Smartphone Chronicle)

4.1/5 (1,751 ratings)

The Next Web of 50 Billion Devices: Mobile Internet’s Past, Present and Future (Smartphone Chronicle)

The Next Web of 50 Billion Devices: Mobile Internet’s Past, Present and Future (Smartphone Chronicle)

4.5/5 (743 ratings)

Mobile Commerce 2.0: Where Payments, Location and Advertising Converge (Smartphone Chronicle)

Mobile Commerce 2.0: Where Payments, Location and Advertising Converge (Smartphone Chronicle)

4/5 (647 ratings)

Age of Mobile Data: The Wireless Journey to all Data 4G Networks (Smartphone Chronicle) by Majeed Ahmad (2014-03-05)

Age of Mobile Data: The Wireless Journey to all Data 4G Networks (Smartphone Chronicle) by Majeed Ahmad (2014-03-05)

4/5 (647 ratings)

Muhammad Abdul Majeed Ahmad

Muhammad Abdul Majeed Ahmad

4.7/5 (647 ratings)

Smartphone: Mobile Revolution at the Crossroads of Communications, Computing and Consumer Electronics by Majeed Ahmad (2011-12-16)

Smartphone: Mobile Revolution at the Crossroads of Communications, Computing and Consumer Electronics by Majeed Ahmad (2011-12-16)

4.6/5 (647 ratings)

Essential 4G Guide: Learn 4G Wireless In One Day (Smartphone Chronicle)

Essential 4G Guide: Learn 4G Wireless In One Day (Smartphone Chronicle)

4.9/5 (647 ratings)
loader