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Hit Brands: How Music Builds Value for the World's Smartest Brands

Unknown Author
4.9/5 (26498 ratings)
Description:Every brand should have a soundtrack. Three leading industry experts show how to create a successful music strategy for brands.Sonic branding is an intrinsic part of the strategy of the world's leading brands; the music they use has become some of the most famous on the planet. The use of sound and music makes brands instantly identifiable and helps define their personalities. Hit Brands is a practical guide from three pioneers of music branding that will demonstrate how to use music to promote a brand with coherence and consistency, whilst remaining relevant to the target audience. Case studies include: Nokia, Nestle, Coca Cola, Universal Music, Warner Music, Barclays Bank, Live Nation, Pepsi, Viacom, Syco, Orange, and Mastercard.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with Hit Brands: How Music Builds Value for the World's Smartest Brands. To get started finding Hit Brands: How Music Builds Value for the World's Smartest Brands, you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.
Pages
Format
PDF, EPUB & Kindle Edition
Publisher
Release
ISBN
1137271477

Hit Brands: How Music Builds Value for the World's Smartest Brands

Unknown Author
4.4/5 (1290744 ratings)
Description: Every brand should have a soundtrack. Three leading industry experts show how to create a successful music strategy for brands.Sonic branding is an intrinsic part of the strategy of the world's leading brands; the music they use has become some of the most famous on the planet. The use of sound and music makes brands instantly identifiable and helps define their personalities. Hit Brands is a practical guide from three pioneers of music branding that will demonstrate how to use music to promote a brand with coherence and consistency, whilst remaining relevant to the target audience. Case studies include: Nokia, Nestle, Coca Cola, Universal Music, Warner Music, Barclays Bank, Live Nation, Pepsi, Viacom, Syco, Orange, and Mastercard.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with Hit Brands: How Music Builds Value for the World's Smartest Brands. To get started finding Hit Brands: How Music Builds Value for the World's Smartest Brands, you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.
Pages
Format
PDF, EPUB & Kindle Edition
Publisher
Release
ISBN
1137271477
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