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No Money Marketing: From Upstart to Big Brand on a Frugal Budget

Jessie Paul
4.9/5 (22337 ratings)
Description:As the real and virtual worlds have fused seamlessly, the playing field for businesses has been leveled, enabling the marketing and delivery of products and services from anywhere on the map irrespective of size, scale and location. Traditional resources (time and money) and marketing tools (advertising and PR) are losing their advantage to new techniques like social networking, individual targeting and ecosystem marketing. Hence, freed from geographical, financial and demographic limitations, upstart companies can sell their wares and build their brands, outsmarting the giants. Designed to arm such Davids against Goliaths, No Money Marketing shows how an emerging brand can spot and tap into its marketing ecosystem of all stakeholders, and compete successfully with established brands for market share and mind share.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with No Money Marketing: From Upstart to Big Brand on a Frugal Budget. To get started finding No Money Marketing: From Upstart to Big Brand on a Frugal Budget, you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.
Pages
184
Format
PDF, EPUB & Kindle Edition
Publisher
Tata McGraw Hill
Release
2009
ISBN
0070152705

No Money Marketing: From Upstart to Big Brand on a Frugal Budget

Jessie Paul
4.4/5 (1290744 ratings)
Description: As the real and virtual worlds have fused seamlessly, the playing field for businesses has been leveled, enabling the marketing and delivery of products and services from anywhere on the map irrespective of size, scale and location. Traditional resources (time and money) and marketing tools (advertising and PR) are losing their advantage to new techniques like social networking, individual targeting and ecosystem marketing. Hence, freed from geographical, financial and demographic limitations, upstart companies can sell their wares and build their brands, outsmarting the giants. Designed to arm such Davids against Goliaths, No Money Marketing shows how an emerging brand can spot and tap into its marketing ecosystem of all stakeholders, and compete successfully with established brands for market share and mind share.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with No Money Marketing: From Upstart to Big Brand on a Frugal Budget. To get started finding No Money Marketing: From Upstart to Big Brand on a Frugal Budget, you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.
Pages
184
Format
PDF, EPUB & Kindle Edition
Publisher
Tata McGraw Hill
Release
2009
ISBN
0070152705
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