Description:Focusing on Business to Customer (B2C) internet business, and on firms that offer intangible products and/or services that can be directly consumed via the world wide web, Strategic Management and Online Selling also covers immaterial products and online news information or home banking.Considering how firms with similar specific characteristics are able to realize competitive advantages, this topical book discusses an area of particular contemporary importance and increasing academic study.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with Strategic Management and Online Selling: Creating Competitive Advantage with Intangible Web Goods. To get started finding Strategic Management and Online Selling: Creating Competitive Advantage with Intangible Web Goods, you are right to find our website which has a comprehensive collection of manuals listed. Our library is the biggest of these that have literally hundreds of thousands of different products represented.
Pages
272
Format
PDF, EPUB & Kindle Edition
Publisher
Routledge
Release
2013
ISBN
1134270402
Strategic Management and Online Selling: Creating Competitive Advantage with Intangible Web Goods
Description: Focusing on Business to Customer (B2C) internet business, and on firms that offer intangible products and/or services that can be directly consumed via the world wide web, Strategic Management and Online Selling also covers immaterial products and online news information or home banking.Considering how firms with similar specific characteristics are able to realize competitive advantages, this topical book discusses an area of particular contemporary importance and increasing academic study.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with Strategic Management and Online Selling: Creating Competitive Advantage with Intangible Web Goods. To get started finding Strategic Management and Online Selling: Creating Competitive Advantage with Intangible Web Goods, you are right to find our website which has a comprehensive collection of manuals listed. Our library is the biggest of these that have literally hundreds of thousands of different products represented.