Read Secret Sauce: How to Pack Your Messages with Persuasive Punch

Secret Sauce: How to Pack Your Messages with Persuasive Punch

Harry Mills

4.9/5 (22888 ratings)

Description:When it comes to messaging, what worked in the past won’t work today. Our noisy, digital world has undermined our ability to focus.For a message to grab attention and persuade, it now has to pass the SAUCE test and be: Simple, Appealing, Unexpected, Credible, and Emotional. Secret Sauce shows you how to transform unconvincing messages into compelling copy. It comes with a 15-question SAUCE test and a Heat Gauge which allows you to precisely measure the persuasive impact of your messages. Short, easy to read, and packed with visuals, Secret Sauce provides:● Clear examples of what works and what doesn’t● Fascinating insights from behavioral and neurological research● Powerful lessons from successful and failed campaignsLess than 10 percent of marketing messages are truly compelling—engaging the head and heart. Secret Sauce helps you weed out the clutter and craft messages that stick.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with Secret Sauce: How to Pack Your Messages with Persuasive Punch. To get started finding Secret Sauce: How to Pack Your Messages with Persuasive Punch, you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.

Pages: —

Format: PDF, EPUB & Kindle Edition

Publisher: —

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ISBN: 0814438067

Description: When it comes to messaging, what worked in the past won’t work today. Our noisy, digital world has undermined our ability to focus.For a message to grab attention and persuade, it now has to pass the SAUCE test and be: Simple, Appealing, Unexpected, Credible, and Emotional. Secret Sauce shows you how to transform unconvincing messages into compelling copy. It comes with a 15-question SAUCE test and a Heat Gauge which allows you to precisely measure the persuasive impact of your messages. Short, easy to read, and packed with visuals, Secret Sauce provides:● Clear examples of what works and what doesn’t● Fascinating insights from behavioral and neurological research● Powerful lessons from successful and failed campaignsLess than 10 percent of marketing messages are truly compelling—engaging the head and heart. Secret Sauce helps you weed out the clutter and craft messages that stick.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with Secret Sauce: How to Pack Your Messages with Persuasive Punch. To get started finding Secret Sauce: How to Pack Your Messages with Persuasive Punch, you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.

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Secret Sauce: How to Pack Your Messages with Persuasive Punch

Secret Sauce: How to Pack Your Messages with Persuasive Punch

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