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From Individual to Empire: A Guide to Building an Authentic and Powerful Brand

Laura Bull
4.9/5 (29630 ratings)
Read Now Download Now ⏭ listen AudioBook
Description:Ever wonder what makes household names like Oprah, Ellen, or Beyoncé so powerful?It’s all about influencer branding, and Laura Bull will tell you everything you need to know.Bull spent ten years with Sony Music Entertainment, becoming one of the company's youngest executives and spearheading artist development and marketing for globally recognized brands. She is an expert who specializes in transforming entrepreneurs into viable brands and teaching what it takes to become a powerful "influencer."Whether you are an artist, blogger, performer, politician, author, or thought leader, this book will change the way you think about your “brand” and your future.Bull marries positive psychology principles with traditional branding strategies and reveals her revolutionary Brand Matrix that will have you soaring past personal branding into the very different world of influencer branding.This intelligent, breezy read provides tools, exercises, and additional resources that offer real-world support to tackle your own engaging, competitive, and authentic brand identity. Entertaining examples from pop culture and politics round out this book that can truly take you from individual to empire.A consultant and speaker, Bull has been an adjunct professor since 2013 teaching disciplines in marketing and music business at multiple colleges and universities, including SMU's Temerlin Advertising Institute.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with From Individual to Empire: A Guide to Building an Authentic and Powerful Brand. To get started finding From Individual to Empire: A Guide to Building an Authentic and Powerful Brand, you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.
Pages
—
Format
PDF, EPUB & Kindle Edition
Publisher
River Grove Books
Release
2020
ISBN
1632992620

From Individual to Empire: A Guide to Building an Authentic and Powerful Brand

Laura Bull
4.4/5 (1290744 ratings)
Read Now Download now ⏭ listen AudioBook
Description: Ever wonder what makes household names like Oprah, Ellen, or Beyoncé so powerful?It’s all about influencer branding, and Laura Bull will tell you everything you need to know.Bull spent ten years with Sony Music Entertainment, becoming one of the company's youngest executives and spearheading artist development and marketing for globally recognized brands. She is an expert who specializes in transforming entrepreneurs into viable brands and teaching what it takes to become a powerful "influencer."Whether you are an artist, blogger, performer, politician, author, or thought leader, this book will change the way you think about your “brand” and your future.Bull marries positive psychology principles with traditional branding strategies and reveals her revolutionary Brand Matrix that will have you soaring past personal branding into the very different world of influencer branding.This intelligent, breezy read provides tools, exercises, and additional resources that offer real-world support to tackle your own engaging, competitive, and authentic brand identity. Entertaining examples from pop culture and politics round out this book that can truly take you from individual to empire.A consultant and speaker, Bull has been an adjunct professor since 2013 teaching disciplines in marketing and music business at multiple colleges and universities, including SMU's Temerlin Advertising Institute.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with From Individual to Empire: A Guide to Building an Authentic and Powerful Brand. To get started finding From Individual to Empire: A Guide to Building an Authentic and Powerful Brand, you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.
Pages
—
Format
PDF, EPUB & Kindle Edition
Publisher
River Grove Books
Release
2020
ISBN
1632992620

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