Read e-Strategy, Pure & Simple: Connecting Your Internet Strategy to Your Business Strategy

e-Strategy, Pure & Simple: Connecting Your Internet Strategy to Your Business Strategy

Unknown Author

4.9/5 (34884 ratings)

Description:Senior managers know that the Internet demands new business strategies. But for many of these executives, much about the Internet and e-commerce remains enigmatic. This important new book by strategy guru Michel Robert demystifies the Internet for executives and provides a comprehensive framework for developing Internet strategies that dovetail with an organization's overall business strategy. Based on Robert's two decades of research and international consulting experience at more than 400 companies, the e-strategy model described comprises 10 e-drivers, corresponding to 10 key business strategies. These demand aggregation for obtaining better prices; build-to-order services that allow customers to configure products to their specifications; customer self-service; direct customer access for manufacturers; dynamic pricing; and others. Using many real-life examples, Robert describes how each e-driver works and how to combine them in a coherent strategy for making optimal use of today's most powerful strategic tool, the Internet.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with e-Strategy, Pure & Simple: Connecting Your Internet Strategy to Your Business Strategy. To get started finding e-Strategy, Pure & Simple: Connecting Your Internet Strategy to Your Business Strategy, you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.

Pages: —

Format: PDF, EPUB & Kindle Edition

Publisher: McGraw-Hill

Release: 2001

ISBN: 0071420827

Description: Senior managers know that the Internet demands new business strategies. But for many of these executives, much about the Internet and e-commerce remains enigmatic. This important new book by strategy guru Michel Robert demystifies the Internet for executives and provides a comprehensive framework for developing Internet strategies that dovetail with an organization's overall business strategy. Based on Robert's two decades of research and international consulting experience at more than 400 companies, the e-strategy model described comprises 10 e-drivers, corresponding to 10 key business strategies. These demand aggregation for obtaining better prices; build-to-order services that allow customers to configure products to their specifications; customer self-service; direct customer access for manufacturers; dynamic pricing; and others. Using many real-life examples, Robert describes how each e-driver works and how to combine them in a coherent strategy for making optimal use of today's most powerful strategic tool, the Internet.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with e-Strategy, Pure & Simple: Connecting Your Internet Strategy to Your Business Strategy. To get started finding e-Strategy, Pure & Simple: Connecting Your Internet Strategy to Your Business Strategy, you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.

Special Offer | $0.00

Special Offer! | $0.00

e-Strategy, Pure & Simple: Connecting Your Internet Strategy to Your Business Strategy

e-Strategy, Pure & Simple: Connecting Your Internet Strategy to Your Business Strategy

More Books