Description:This textbook introduces students to the strategic communication methods that are crucial to master in order to develop into effective and ethical managers at all levels of business.Effective communication skills are necessary for success in the business world, and O'Rourke has written a highly readable book filled with anecdotes and examples to engage students in the learning process. This edition includes several classic and new features:The strategic approach is integrated throughout the book, allowing students to understand how a communicated message impacts the business as a whole.Case studies throughout the book provide students with hands-on experience of scenarios they will encounter in the real world. The book includes at least 3 dozen fresh, classroom-tested cases.An ethical thread is woven through the text, demonstrating how ethical decision-making can be applied in all aspects of communication.Separate chapters on technology (including social media), intercultural communication, nonverbal communication, and conflict management provide students with the skills to building relationships and influencing stakeholders; key skills for any manager.A companion website includes comprehensive support material to teach this class, making Management Communication a complete resource for students and instructors.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with Management Communication: A Case Analysis Approach. To get started finding Management Communication: A Case Analysis Approach, you are right to find our website which has a comprehensive collection of manuals listed. Our library is the biggest of these that have literally hundreds of thousands of different products represented.
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Format
PDF, EPUB & Kindle Edition
Publisher
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Release
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ISBN
1000845974
Management Communication: A Case Analysis Approach
Description: This textbook introduces students to the strategic communication methods that are crucial to master in order to develop into effective and ethical managers at all levels of business.Effective communication skills are necessary for success in the business world, and O'Rourke has written a highly readable book filled with anecdotes and examples to engage students in the learning process. This edition includes several classic and new features:The strategic approach is integrated throughout the book, allowing students to understand how a communicated message impacts the business as a whole.Case studies throughout the book provide students with hands-on experience of scenarios they will encounter in the real world. The book includes at least 3 dozen fresh, classroom-tested cases.An ethical thread is woven through the text, demonstrating how ethical decision-making can be applied in all aspects of communication.Separate chapters on technology (including social media), intercultural communication, nonverbal communication, and conflict management provide students with the skills to building relationships and influencing stakeholders; key skills for any manager.A companion website includes comprehensive support material to teach this class, making Management Communication a complete resource for students and instructors.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with Management Communication: A Case Analysis Approach. To get started finding Management Communication: A Case Analysis Approach, you are right to find our website which has a comprehensive collection of manuals listed. Our library is the biggest of these that have literally hundreds of thousands of different products represented.