Read Managing High-Tech Start-Ups: Survival Guide for Engineering Entrepreneurs (The Electronic Business Series)

Managing High-Tech Start-Ups: Survival Guide for Engineering Entrepreneurs (The Electronic Business Series)

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Description:Managing High-Tech Start-Ups equips engineers with a basic tool-kit for founding a high-tech manufacturing company. It gives would-be entrepreneurs insightful knowledge on how to attack such problems as developing a marketing plan, a sales plan, targets, pricing, hiring a sales force, evaluating marketing results, and correcting problems. The book emphasizes how to correctly identify a problem, so time is spent on its causes and not on its symptoms. Particular emphasis is placed on the marketing aspects of new engineering ventures, since marketing is usually not part of an engineer's experience, yet is so vital in the success or failure of a new venture. The authors take the reader step-by-step through the process of marketing evaluation and developing a product plan.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with Managing High-Tech Start-Ups: Survival Guide for Engineering Entrepreneurs (The Electronic Business Series). To get started finding Managing High-Tech Start-Ups: Survival Guide for Engineering Entrepreneurs (The Electronic Business Series), you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.

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Format: PDF, EPUB & Kindle Edition

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ISBN: 1483292320

Description: Managing High-Tech Start-Ups equips engineers with a basic tool-kit for founding a high-tech manufacturing company. It gives would-be entrepreneurs insightful knowledge on how to attack such problems as developing a marketing plan, a sales plan, targets, pricing, hiring a sales force, evaluating marketing results, and correcting problems. The book emphasizes how to correctly identify a problem, so time is spent on its causes and not on its symptoms. Particular emphasis is placed on the marketing aspects of new engineering ventures, since marketing is usually not part of an engineer's experience, yet is so vital in the success or failure of a new venture. The authors take the reader step-by-step through the process of marketing evaluation and developing a product plan.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with Managing High-Tech Start-Ups: Survival Guide for Engineering Entrepreneurs (The Electronic Business Series). To get started finding Managing High-Tech Start-Ups: Survival Guide for Engineering Entrepreneurs (The Electronic Business Series), you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.

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Managing High-Tech Start-Ups: Survival Guide for Engineering Entrepreneurs (The Electronic Business Series)

Managing High-Tech Start-Ups: Survival Guide for Engineering Entrepreneurs (The Electronic Business Series)

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