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Design for How People Think: Using Brain Science to Build Better Products

John Whalen
4.9/5 (13650 ratings)
Read Now Download Now ⏭ listen AudioBook
Description:User experience doesn't happen on a screen; it happens in the mind, and the experience is multidimensional and multisensory. This practical book will help you uncover critical insights about how your customers think so you can create products or services with an exceptional experience.Corporate leaders, marketers, product owners, and designers will learn how cognitive processes from different brain regions form what we perceive as a singular experience. Author John Whalen shows you how anyone on your team can conduct contextual interviews to unlock insights. You'll then learn how to apply that knowledge to design brilliant experiences for your customers.Learn about the six minds of user experience and how each contributes to the perception of a singular experienceFind out how your team--without any specialized training in psychology--can uncover critical insights about your customers' conscious and unconscious processesLearn how to immediately apply what you've learned to improve your products and servicesExplore practical examples of how the Fortune 100 used this system to build highly successful experiencesWe have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with Design for How People Think: Using Brain Science to Build Better Products. To get started finding Design for How People Think: Using Brain Science to Build Better Products, you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.
Pages
240
Format
PDF, EPUB & Kindle Edition
Publisher
O'Reilly Media
Release
2019
ISBN
1491985429

Design for How People Think: Using Brain Science to Build Better Products

John Whalen
4.4/5 (1290744 ratings)
Read Now Download now ⏭ listen AudioBook
Description: User experience doesn't happen on a screen; it happens in the mind, and the experience is multidimensional and multisensory. This practical book will help you uncover critical insights about how your customers think so you can create products or services with an exceptional experience.Corporate leaders, marketers, product owners, and designers will learn how cognitive processes from different brain regions form what we perceive as a singular experience. Author John Whalen shows you how anyone on your team can conduct contextual interviews to unlock insights. You'll then learn how to apply that knowledge to design brilliant experiences for your customers.Learn about the six minds of user experience and how each contributes to the perception of a singular experienceFind out how your team--without any specialized training in psychology--can uncover critical insights about your customers' conscious and unconscious processesLearn how to immediately apply what you've learned to improve your products and servicesExplore practical examples of how the Fortune 100 used this system to build highly successful experiencesWe have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with Design for How People Think: Using Brain Science to Build Better Products. To get started finding Design for How People Think: Using Brain Science to Build Better Products, you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.
Pages
240
Format
PDF, EPUB & Kindle Edition
Publisher
O'Reilly Media
Release
2019
ISBN
1491985429

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