Read The Commercial Charity: How Business Thinking Can Help Non-Profits Grow Impact and Income

The Commercial Charity: How Business Thinking Can Help Non-Profits Grow Impact and Income

Martyn Drake

4.9/5 (10729 ratings)

Description:Contrary to popular perception, charities and non-profits now generate over half their total income by selling goods and professional services.Charities of all shapes and sizes are increasingly targeting commercial growth to help fulfil their aims, and commercial income within the sector has doubled since the year 2000. Big opportunities exist, and The Commercial Charity will help any professional in the sector to take advantage of them and increase the social and financial impact of their organization.Using a wealth of examples, The Commercial Charity demonstrates the wider societal benefits of taking a professional approach to commercial income and harnessing business to bring about change. It provides a process for creating a clear, integrated strategy, outlining a methodology for developing ideas and scaling innovations, while providing an ethical model for marketing and selling them. With interviews from leaders of many of the most successful charities including the National Autistic Society, NSPCC and British Asian Trust, this book will show readers how to evolve their organization into a professional, commercially-adept non-profit. Ultimately, readers will learn how to successfully use business principles and techniques not just to raise money, but to create long lasting and self-sustaining social impact.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with The Commercial Charity: How Business Thinking Can Help Non-Profits Grow Impact and Income. To get started finding The Commercial Charity: How Business Thinking Can Help Non-Profits Grow Impact and Income, you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.

Pages: 216

Format: PDF, EPUB & Kindle Edition

Publisher: —

Release: —

ISBN: 1789663296

Description: Contrary to popular perception, charities and non-profits now generate over half their total income by selling goods and professional services.Charities of all shapes and sizes are increasingly targeting commercial growth to help fulfil their aims, and commercial income within the sector has doubled since the year 2000. Big opportunities exist, and The Commercial Charity will help any professional in the sector to take advantage of them and increase the social and financial impact of their organization.Using a wealth of examples, The Commercial Charity demonstrates the wider societal benefits of taking a professional approach to commercial income and harnessing business to bring about change. It provides a process for creating a clear, integrated strategy, outlining a methodology for developing ideas and scaling innovations, while providing an ethical model for marketing and selling them. With interviews from leaders of many of the most successful charities including the National Autistic Society, NSPCC and British Asian Trust, this book will show readers how to evolve their organization into a professional, commercially-adept non-profit. Ultimately, readers will learn how to successfully use business principles and techniques not just to raise money, but to create long lasting and self-sustaining social impact.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with The Commercial Charity: How Business Thinking Can Help Non-Profits Grow Impact and Income. To get started finding The Commercial Charity: How Business Thinking Can Help Non-Profits Grow Impact and Income, you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.

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The Commercial Charity: How Business Thinking Can Help Non-Profits Grow Impact and Income

The Commercial Charity: How Business Thinking Can Help Non-Profits Grow Impact and Income

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