Description:This chapter extends the discussion of curation as a cultural discourse by outlining how the term has been theorised—such as in Chris Anderson’s “long tail”—as a potent business model in digital culture. As a preview to the MUBI case study, the chapter briefly sketches some other exemplary VOD services—in particular, BFI Player and FilmStruck/Criterion—that consciously avail themselves of the curation discourse in their consumer offer and branding. This chapter concludes by outlining the main points of distinction between the two sides of the VOD spectrum: the algorithmic and curation models. These distinctions generally revolve around methods of personalisation, scale and credibility building, not to mention different taste philosophies and levels of transparency. Curation-style providers generally target and reach a small, narrow market.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with MUBI and the Curation Model of Video on Demand. To get started finding MUBI and the Curation Model of Video on Demand, you are right to find our website which has a comprehensive collection of manuals listed. Our library is the biggest of these that have literally hundreds of thousands of different products represented.
Description: This chapter extends the discussion of curation as a cultural discourse by outlining how the term has been theorised—such as in Chris Anderson’s “long tail”—as a potent business model in digital culture. As a preview to the MUBI case study, the chapter briefly sketches some other exemplary VOD services—in particular, BFI Player and FilmStruck/Criterion—that consciously avail themselves of the curation discourse in their consumer offer and branding. This chapter concludes by outlining the main points of distinction between the two sides of the VOD spectrum: the algorithmic and curation models. These distinctions generally revolve around methods of personalisation, scale and credibility building, not to mention different taste philosophies and levels of transparency. Curation-style providers generally target and reach a small, narrow market.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with MUBI and the Curation Model of Video on Demand. To get started finding MUBI and the Curation Model of Video on Demand, you are right to find our website which has a comprehensive collection of manuals listed. Our library is the biggest of these that have literally hundreds of thousands of different products represented.