Description:It is considered that hotels with a generic offer suffer from reduced demand. One possible solution to improve the performance is a thematic specialization that provides added value for specific niches and target groups. The focus of this paper is to analyse the bike tourism market of the greater Alpine region as well as other countries were bike tourism is consider to be developed, as USA, Canada, Australia and New Zealand. Previous research in field of bike tourism is relatively small, highly fragmented and out-dated. From the other side, research in the field of specialized bike hotels barely exists. In order to acquire more information two online survey were developed directed to the supply and demand side respectively. The analysis is conducted by comparing the supply side and the demand side.The findings of this paper are critical for hotels interested in generating profit in bike tourism. Bike tourism presents itself a micro niche and can be assigned to further segmentation according to experiences, needs and values of bikers. The data obtained reveals that different biker groups have different values, needs and expectations towards bike hotels. ***You can buy the book at the following link:http://www.grin.com/en/e-book/233049/...We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with Analysis of Thematic Hotels and Cooperation Focus Field Bike Hotels. To get started finding Analysis of Thematic Hotels and Cooperation Focus Field Bike Hotels, you are right to find our website which has a comprehensive collection of manuals listed. Our library is the biggest of these that have literally hundreds of thousands of different products represented.
Pages
—
Format
PDF, EPUB & Kindle Edition
Publisher
—
Release
2013
ISBN
3656502641
Analysis of Thematic Hotels and Cooperation Focus Field Bike Hotels
Description: It is considered that hotels with a generic offer suffer from reduced demand. One possible solution to improve the performance is a thematic specialization that provides added value for specific niches and target groups. The focus of this paper is to analyse the bike tourism market of the greater Alpine region as well as other countries were bike tourism is consider to be developed, as USA, Canada, Australia and New Zealand. Previous research in field of bike tourism is relatively small, highly fragmented and out-dated. From the other side, research in the field of specialized bike hotels barely exists. In order to acquire more information two online survey were developed directed to the supply and demand side respectively. The analysis is conducted by comparing the supply side and the demand side.The findings of this paper are critical for hotels interested in generating profit in bike tourism. Bike tourism presents itself a micro niche and can be assigned to further segmentation according to experiences, needs and values of bikers. The data obtained reveals that different biker groups have different values, needs and expectations towards bike hotels. ***You can buy the book at the following link:http://www.grin.com/en/e-book/233049/...We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with Analysis of Thematic Hotels and Cooperation Focus Field Bike Hotels. To get started finding Analysis of Thematic Hotels and Cooperation Focus Field Bike Hotels, you are right to find our website which has a comprehensive collection of manuals listed. Our library is the biggest of these that have literally hundreds of thousands of different products represented.